The hottest Dongfeng Motor enters the agricultural

Dongfeng Motor Corporation (hereinafter referred to as Dongfeng Motor Corporation) and Japan Jingguan Agricultural Machinery Corporation (hereinafter referred to as Japan Jingguan) established a joint venture in Xiangyang at the end of 2010. After a lapse of three years, Dongfeng Motor decided to expand its cooperation with Jingguan, Japan, as a group, and make every effort to build the brand of Dongfeng Agricultural machinery

at the end of 2010, a subsidiary of Dongfeng Motor Corporation (hereinafter referred to as "Dongfeng Motor") and Japan Jingguan Agricultural Machinery Co., Ltd. (hereinafter referred to as "Japan Jingguan") established a joint venture in Xiangyang. After a lapse of three years, Dongfeng Motor decided to expand its relationship with Japan as a group With the cooperation of data logger Guan, we will make every effort to build the brand of Dongfeng Agricultural machinery

before that, automobile giants such as Geely Group and BAIC group had planned to enter the agricultural machinery industry. Industry insiders predict that by 2015, the sales scale of China's agricultural machinery industry will reach 400billion yuan. Obviously, cake has attracted the salivation of manufacturing giants

Dongfeng Motor will enter the agricultural machinery industry with sales of 400billion in 2015

Dongfeng Motor will enter the agricultural machinery industry

the day before yesterday, Dongfeng Motor signed an expanded joint venture contract with Jingguan Agricultural Machinery Co., Ltd. in Japan for the first time as an automobile group

Dongfeng Motor said that the group will build the agricultural machinery manufacturing industry as a new business platform

in 2010, Dongfeng Motor Co., Ltd., Dongfeng Industrial Co., Ltd. and Japan Jingguan Agricultural Machinery Co., Ltd., the original subsidiaries of Dongfeng Motor, jointly funded the establishment of Japan Jingguan agricultural machinery (Hubei) Co., Ltd. (hereinafter referred to as "Dongfeng Jingguan"), which mainly produces tractors, and the consumption trend determines that the market will have great potential for plastics in the future! Combine harvesters, rice transplanters and other advanced agricultural machinery products

on this basis, on the 20th of this month, Dongfeng Motor signed an expanded joint venture contract with Jingguan, Japan, as a group, to integrate the resources of both sides to form a new Dongfeng Jingguan. According to the contract, Dongfeng Motor and Jingguan, Japan, each hold 50% shares, and will invest 1.5 billion yuan to import a full range of products such as rice transplanters, harvesters, tractors, etc. on this basis, three core businesses of special agricultural vehicles, agricultural machinery, and professional agricultural machines and tools will be formed, and the whole agricultural mechanization solution will be provided

Dongfeng Motor said that this cooperation was increased from the original subsidiary investment to the strategic investment of Dongfeng Group. Japan's Jingguan said that its agricultural machinery business in China will be fully incorporated into the cooperation framework with Dongfeng, and its Jingguan agricultural machinery (Changzhou) Co., Ltd., which has been operating for 10 years, will also be integrated

at the signing meeting, the head of Dongfeng Motor said that the new Dongfeng Jingguan will be built into a large agricultural machinery backbone enterprise group with an annual sales revenue of 15billion yuan, ranking among the top five in China's agricultural machinery industry. In the future, it will also serve as a new business growth point of Dongfeng Group

why does Dongfeng Motor expand cooperation and enter the agricultural machinery manufacturing industry as a group

at the signing meeting, both sides reached a consensus: with the acceleration of China's industrialization and urbanization, the innovation of land circulation mode, and the moderate scale of land intensive management, the agricultural machinery market will develop significantly in the future

indeed. Recently, Gao Yuanen, honorary president of China Agricultural Machinery Industry Association, said that combined with the existing industry data, if the industry continues to maintain an average annual growth rate of 13% - 15%, the sales revenue of the main business of agricultural machinery in 2015 is expected to reach 400billion yuan

insiders believe that the agricultural machinery industry is in a new round of development opportunities, which has attracted some giants in the industrial manufacturing field. 19. Host size: 1000*680*2450mm; Investment vision. For example, Zoomlion has established the agricultural machinery business department, and XCMG has made a prototype. In the field of automobile manufacturing, Dongfeng Motor's move is not alone. Previously, it was reported that Geely Group and BAIC group were planning to enter the agricultural machinery industry